Cybersecurity giant, Kaspersky Lab revealed its first race-ready GT art car design by British street artist D*Face for Team Italy’s AF Corse Ferrari 488 GT3. The car was raced by drivers Piergiuseppe Perazzini and Matteo Cressoni as they tried to win the GT Nations Cup in Bahrain.

Photo by Guido De Bortoli/Getty Images for Kaspersky Lab

Despite Team Italy finishing in sixth place at the inaugural GT Nations Cup at the Bahrain International Circuit they had the best looking car with a unique livery from Dean Stockton, also known by his alias D*Face.

D*Face continued his collaboration with Kaspersky Lab ‘Save the World’ campaign launched earlier this year. In the summer he created the first Formula E art car with Envision Virgin Racing and brought a fresh, Italian feeling design to the Ferrari race car.

Kaspersky Lab wanted to breathe new life into the high-end hot rod art car concept, by giving the urban artist free rein to create his own interpretation of Save The World. The result is highly distinctive and archetypal of D*Face’s broader work – bringing bright, bold and colourful design to the track, and signalling his and Kaspersky Lab’s first race-ready art car ever made.

The Ferrari 488 GT3 car, emblazoned with a striking design of the Italian flag – vigorously evocative of speed and pure dynamism –alongside D*Face’s ‘Save the World’ motif, acts as the medium of a powerful message: that art can empower people to make a change.

‘Save the World’ is intrinsically linked to Kaspersky Lab’s own mission: to save and protect the world from all sorts of cyberthreats in order to fight for a truly free and safe digital world.

London-born D*Face spoke of how excited he was to see his design on the race track, commenting:

“This is going to be special. I am a huge motorsport fan. Since creating the Formula E art car with Kaspersky Lab, I have been desperate to see our ‘Save the World’ design travel at breath-taking speed on track and you can’t get better than a Ferrari.

“Throughout the ages, art has been used as a vehicle to demonstrate powerful messages through metaphors and symbolism and this car acts as a real message of hope. Saving the world isn’t just the job of cybersecurity companies like Kaspersky Lab, this is after all, our world and we need to look after it. We all need to act to make a real lasting, impactful change.”

Kaspersky Lab has been a leader in the evolution of cybersecurity over the last 20 years, with a goal to protect people and organizations from online attacks and build awareness that protection goes beyond just having an anti-virus. It is also a passionate supporter of the arts and motor sport and is the cybersecurity and technology partner for the Scuderia Ferrari Formula One racing team and the EnvisionVirgin Racing Formula E Team.

Kaspersky Lab is presenting its second ‘Save the World’ art car designed by D*Face, following a Formula E car that was unveiled earlier this year.

 

Aldo Fucelli Pessot del Bo, Head of Global Partnerships and Sponsorships at Kaspersky Lab, added:

“We are delighted to bring art to the GT Nations Cup in Bahrain. It will be a proud moment to see our first ‘Save the World’ art car on track.

“This is a project we are extremely proud of, not only to stand out from the crowd but also to create art with purpose. 2018 has seen us create two art cars and although this design differs from the one seen on the Envision Virgin Racing Formula E car earlier, D*Face has cleverly merged his unique style with Italian flair and colours.”

 

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All images are courtesy of Guido De Bortoli / Getty Images for Kaspersky Lab