French artist Charles Pétillon has filled London Covent Garden market building with 100,000 giant white balloons in his first public art installation, Heartbeat.

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Charles Pétillon said of the work: “The balloon invasions I create are metaphors, their goal is to change the way in which we see the things we live alongside each day without really noticing them. With ‘Heartbeat’ I want to represent the market building as the beating heart of this area – connecting its past with the present day to allow visitors to re-examine its role at the heart of London’s life.”

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Launched ahead of the London Design Festival, the balloons weave their way through the South Hall of the Grade II listed building, stretching 54 metres in length. The installation also incorporates gently pulses of white light, designed to reflect the history, energy and dynamism of the district.

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Heartbeat will occupy the market building until September 27. A pop-up gallery nearby showcases Pétillon’s previous series of Invasions as well as some of his other work.