downtownfrombehind (DFB) is the brainchild of Bridget Fleming, a photographic series capturing some of New York’s creative elite riding their bike from behind on the  200+ streets, avenues and lanes below 14th street. The result is an environmental portrait for each street and subject, with a goal to highlight a set of individuals, emerging and established, each uniquely contributing; culturally, socially and physically, to showcase the heart and soul of downtown New York.

Fleming has photographed a host of creative brains to date,  including industrial designers, architects, creative directors, restauranteurs, entrepreneurs, hoteliers, artists, models, actors and academics. The tumblr page and website includes a brief synopsis of the subject matter and a book is now scheduled to be published later this year following a host of interest from media. A brilliant concept, downtownfrombehind allows viewers to feel part of the vibrant sub-culture of New York, be that whilst looking at subjects rears!